Besimple AI
Besimple AI is a platform that allows users to generate their own custom data annotation platform in 60 seconds, specifically designed for evaluating and training AI models and agents.
https://besimple.ai/?ref=producthunt

Product Information
Updated:Aug 14, 2025
What is Besimple AI
Founded in 2025 by Yi Zhong and Bill Wang, who previously built the annotation platform for Meta's Llama models, Besimple AI is a Y Combinator-backed startup based in Redwood City, CA. The company addresses the challenge of complex data annotation in the AI industry by providing an instant solution for teams who are still using outdated tools or spreadsheets for AI model evaluation and training data management.
Key Features of Besimple AI
Besimple AI is a data annotation platform that allows users to instantly generate customized annotation interfaces for AI evaluation and training data. Founded by former Meta Llama model annotation platform builders, it enables teams to quickly set up their own annotation system by simply dropping in their data, whether it's text, chat, audio, video, or LLM traces. The platform automatically creates tailored data visualizers, annotation guidelines, and AI judges for evaluation, eliminating the need for outdated spreadsheets and legacy tools.
Instant Custom UI Generation: Automatically creates tailored annotation interfaces by simply pasting or streaming your data, with no coding required
Automated Guidelines Creation: Generates detailed annotation guidelines aligned with business goals or allows importing existing guidelines
AI-Powered Evaluation: Built-in AI judges that align with human evaluators to assess live traffic and identify cases requiring review
Enterprise-Grade Deployment: Offers SOC-2 roadmap, optional on-premise installation, and robust user management for various stakeholders
Use Cases of Besimple AI
AI Model Evaluation: Help teams assess and improve their AI models' performance through structured annotation and evaluation
Education Assessment: Used by AI grading companies like Edexia to annotate decisions and improve evaluations
LLM Development: Support development and refinement of large language models through systematic data annotation and quality assessment
Pros
Quick setup with no coding required
Flexible and scalable pricing
Built by experienced team from Meta's Llama project
Cons
Relatively new company (founded in 2025)
Limited track record with enterprise clients
How to Use Besimple AI
Sign up: Visit trybesimple.ai/login to create an account
Input Data: Simply paste or stream your raw data (text, chat, audio, video, or LLM traces) into the platform
Configure Guidelines: Either import your existing annotation guidelines or let Besimple generate new ones aligned with your business goals
Get Custom Interface: Besimple will instantly generate a tailored annotation interface based on your data type and requirements
Set Up Workflow: An automated human-in-the-loop workflow will be created for your annotation process
Enable AI Judges: LLM-based judges will continuously learn from annotations to evaluate live traffic and flag borderline cases for human review
Manage Users: Set up user management for internal SMEs, external vendors, or use Besimple's vetted annotators
Start Annotating: Begin the annotation process with your customized platform and export the annotated data for training your AI models
Besimple AI FAQs
Besimple AI is a platform that provides AI-powered data annotation tools, allowing teams to generate their own annotation platform for evaluating and training AI models. It works with various data types including text, chat, audio, video, and LLM traces.
Besimple AI Video
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