PUMA AI Creator
PUMA AI Creator is an innovative AI-driven platform that allows football fans to design Manchester City's official 2026/27 Third Kit using text prompts, customization tools, and intuitive sliders, regardless of their design experience.
https://aicreator.puma.com/
Product Information
Updated:Mar 16, 2025
PUMA AI Creator Monthly Traffic Trends
PUMA AI Creator experienced a 43.1% decline in traffic, with visits dropping from 271.6K to 154.6K. The significant decline may be due to a lack of recent updates or new features, and the tool's novelty may have worn off. Additionally, the broader market context, including UBS's Neutral opinion on Puma's stock and the company's cost optimization plan, could have impacted user engagement.
What is PUMA AI Creator
PUMA AI Creator is a groundbreaking collaboration between PUMA and Manchester City FC that revolutionizes fan engagement in sports fashion design. Launched in December 2023, this first-of-its-kind platform enables fans worldwide to participate in designing the club's official Third Kit for the 2026/27 season. The platform democratizes the design process by making it accessible to everyone, regardless of their location, background, or previous design experience.
Key Features of PUMA AI Creator
PUMA AI Creator is an innovative AI-powered platform that allows fans to design Manchester City's 2026/27 third kit using generative AI technology. The tool combines text prompts, customization tools, and intuitive sliders to enable users to create unique kit designs regardless of their design experience. Powered by DEEPOBJECTS co-creation platform, it democratizes the design process while engaging fans in a meaningful way.
AI-Powered Design Generation: Uses generative AI to transform text prompts into professional kit designs, allowing users to describe their vision in words
Customization Tools: Provides intuitive sliders and tools to adjust pattern sizing, placement, colors, collar styles and other design elements
Multi-Stage Competition Process: Includes fan voting, expert review, and final selection stages to choose the winning design that will become the official kit
Content Moderation: Implements multiple layers of content moderation and restrictions to ensure appropriate designs
Use Cases of PUMA AI Creator
Fan Engagement: Allows sports teams to directly involve fans in kit/merchandise design process
Democratized Design: Makes professional design accessible to anyone regardless of technical skills or experience
Marketing Campaigns: Creates interactive campaigns that generate buzz and community participation
Product Development: Tests and validates designs with target audience before production
Pros
Makes professional design accessible to everyone
Highly engaging way to involve community
Efficient way to generate multiple design variations quickly
Cons
Limited to predefined customization options
Requires content moderation to prevent misuse
May produce similar looking designs due to AI limitations
How to Use PUMA AI Creator
Visit Website: Go to aicreator.puma.com and sign up using any email address. You'll receive a verification link.
Get Design Credits: Upon registration, you'll receive 15 free Design Credits and 2 Entries to start creating designs. Each design costs 1 Credit and counts as 1 Entry.
Write Design Prompt: Imagine your dream Man City kit and describe it in your own words as a text prompt. For best results, define your subject clearly and include details like 'repeating pattern' if desired.
Generate Designs: The AI will process your prompt and generate up to 4 different design options that appear on a virtual uniform.
Customize Design: Use the customization tools and intuitive sliders to adjust pattern sizing, placement, colors, collar options (crew/V-neck), trim colors, badges and other design elements.
Submit Design: Once satisfied with your design, submit it for consideration. Submissions are open until December 20th, 2024.
Rate Other Designs: You can rate other participants' kit designs to help PUMA and Manchester City shortlist the top ten designs.
Wait for Results: Top 10 designs will be unveiled in January 2025 for public voting. The winning design will become Man City's official Third Kit for 2026/27 season.
PUMA AI Creator FAQs
PUMA AI Creator is a platform that allows fans to design the next Manchester City kit using AI technology. The winning design will become Man City's 26/27 Third Kit.
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Analytics of PUMA AI Creator Website
PUMA AI Creator Traffic & Rankings
154.6K
Monthly Visits
-
Global Rank
-
Category Rank
Traffic Trends: Nov 2024-Feb 2025
PUMA AI Creator User Insights
00:02:10
Avg. Visit Duration
1.94
Pages Per Visit
61.05%
User Bounce Rate
Top Regions of PUMA AI Creator
IN: 50.91%
FR: 7.91%
BR: 6.95%
GB: 6.23%
SG: 5.63%
Others: 22.37%
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