Isla is an AI-powered personal branding assistant that helps professionals build and maintain their online presence in less than 20 minutes per day.
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isla

Product Information

Updated:Dec 23, 2025

What is isla

Isla is a digital tool designed to help founders, operators, and leaders establish and grow their personal brand presence online. As a virtual head of personal branding, Isla streamlines the process of creating and maintaining a consistent professional image through strategic content creation and management. The platform offers both free and premium subscription tiers, making it accessible for those just starting out as well as established professionals looking to scale their influence.

Key Features of isla

Isla is an AI-powered personal branding tool designed to help founders, operators, and leaders build their online reputation efficiently. It enables users to maintain a consistent online presence in less than 20 minutes per day by providing content generation, thought structuring, and strategic guidance for social media posting.
Content Generation Engine: Provides tokens for AI-powered content creation with both limited and unlimited options depending on subscription tier
Hook Engine Generator: Creates engaging hooks and openings for posts to capture audience attention
Trending Analysis: Offers insights into current trends and relevant topics to help users stay relevant in their content creation
Daily Ideas Generation: Suggests content ideas and topics to maintain consistent posting schedule

Use Cases of isla

Startup Founders: Build personal brand to attract investors and establish credibility in the startup ecosystem
Business Leaders: Maintain consistent professional presence to attract talent and business opportunities
Content Creators: Generate engaging content ideas and maintain posting consistency with minimal time investment

Pros

Time-efficient (requires less than 20 minutes per day)
Structured approach to personal branding
Flexible pricing with free starter option

Cons

Limited features in starter plan
Token-based restrictions on content generation

How to Use isla

Sign up for an Isla account: Go to isla.to and create an account. You can start with the free Starter plan at $19.99/month or Pro plan at $49.99/month
Generate content ideas: Use Isla's trending engine and daily ideas feature to identify topics worth posting about
Structure your thoughts: Let Isla help organize and structure your content ideas into coherent posts
Use the Hook Engine: Utilize the Hook Engine generator to create engaging opening hooks for your content
Generate content: Use your monthly tokens (100 for Starter, unlimited for Pro) to generate high-performing posts
Post consistently: Maintain a consistent posting schedule, spending less than 20 minutes per day on content creation
Track performance: Monitor how your content performs to build a reputation that attracts customers, investors and talent

isla FAQs

Isla has two main origins: 1) It's traditionally a Scottish name derived from Islay, a Scottish island known as 'the Queen of Hebrides', and 2) It comes from the Spanish word 'isla' which derives from Latin 'insula' meaning island.

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