Ghost is an AI-powered presentation editor that enables fast and beautiful slide creation with GPU-accelerated editing, AI-native workflows, and instant exports.
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Ghost

Product Information

Updated:Sep 5, 2025

What is Ghost

Ghost is an open source, professional publishing and presentation platform built on modern technology that combines AI capabilities with intuitive design tools. Originally started as a blogging platform alternative to WordPress in 2012, it has evolved into a comprehensive solution for creators and publishers looking to create stunning presentations and manage content with built-in features for newsletters, memberships and paid subscriptions.

Key Features of Ghost

Ghost is an open-source, professional publishing platform that combines content management, newsletter capabilities, and subscription features. It offers a clean, user-friendly editor with Markdown support, built-in payments through Stripe integration, powerful API for customization, and the ability to handle memberships and newsletters. The platform emphasizes simplicity and performance while providing advanced features for content creators and publishers.
Modern Publishing Interface: Clean and intuitive editor with Markdown support, content snippets, and workflow automations to speed up the creative process
Built-in Membership & Payments: Native integration with Stripe for creating subscription-based content and managing recurring revenue streams
Customizable Platform: Extensive API and integration capabilities allowing for custom themes, third-party app connections, and complete control over site appearance
Newsletter Management: Integrated email newsletter functionality with subscriber management and automated distribution capabilities

Use Cases of Ghost

Professional Publishing: Used by major organizations like Apple, NASA, and Sky News for content publishing and distribution
Independent Creator Platform: Enables creators to build and monetize their audience through subscriptions and premium content
Corporate Communications: Serves as a platform for companies to manage their blogs, newsletters, and internal communications

Pros

Clean and intuitive user interface
Fast and performance-oriented
Comprehensive built-in features for professional publishing

Cons

Limited theme customization without technical knowledge
More complex setup compared to simple blogging platforms
Requires more powerful hosting than WordPress

How to Use Ghost

Sign up for Ghost: Choose between Ghost Pro (hosted version starting at $9/month) or self-hosted version (free but requires technical setup). Create an account to get started.
Set up your site: Configure basic site settings like title, description and design theme. You can customize the look by tweaking design settings to match your brand.
Create content: Use Ghost's visual editor to write and format content. Add images, galleries, videos, embeds and more using the card menu. Access it by clicking + button or typing / on a new line.
Organize content: Use tags and categories to organize your content. You can create custom post templates for different content types like blog posts, podcasts, etc.
Set up email newsletters: Connect your email service (like Mailgun) to enable newsletters. Configure email settings in Ghost admin panel to send updates to subscribers.
Enable memberships/subscriptions: Connect Stripe account to enable paid memberships. Set up subscription tiers and pricing for premium content access.
Customize further: Modify themes with HTML/CSS, use the REST API for custom integrations, or use Ghost as a headless CMS with your preferred front-end.
Manage team access: Add staff users and configure their roles/permissions for content collaboration if working with a team.

Ghost FAQs

Ghost is an AI-powered presentation creation platform that helps users build beautiful slides with features like AI assistance, GPU-accelerated editing, and one-click exports.

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