Claap Introduction

Claap is an AI-powered sales assistant that automates post-meeting tasks like note-taking, CRM updates, and follow-up emails while providing valuable deal insights and coaching capabilities.
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What is Claap

Claap is a comprehensive video workspace and sales productivity tool designed to help sales teams close more deals by automating administrative busywork. It combines meeting recording, AI-powered note-taking, CRM integration, and sales coaching features in one platform. The solution is trusted by organizations from next-gen startups to recognized leaders like Revolut, Qonto, and 360Learning to drive more impact in their sales processes.

How does Claap work?

Claap automatically records and transcribes sales calls in 99+ languages, then uses AI to generate meeting summaries based on customizable templates. It enriches CRM data automatically and crafts follow-up emails with one click. The platform includes features like universal search across all recordings, monthly objection reports, and a MEDDIC scorer for deal reviews. For sales coaching, it provides AI-assisted insights, allows creation of training clips from best calls, and organizes all content in a secure video library. The system integrates with popular tools like Slack, Notion, and HubSpot to build automated workflows.

Benefits of Claap

Using Claap can save sales representatives up to 30 minutes after each meeting by automating post-call tasks. It helps reduce sales ramp-up time for new hires through better training resources and ensures consistent application of sales frameworks like MEDDIC, SPICED, and BANT. The platform enables better deal visibility through AI-powered insights and objection tracking, while its video library feature helps create a culture of transparency and accountability. Some organizations report cutting up to 20% of their meetings through more efficient async communication enabled by Claap.

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