ad:personam Self Serve DSP
WebsiteAI Advertising Assistant
ad:personam Self Serve DSP is an AI-powered, no-minimum spend programmatic advertising platform built on Microsoft Invest DSP technology, offering multi-format campaigns and advanced targeting for businesses of all sizes.
https://www.adpersonam.io/
Product Information
Updated:Nov 12, 2024
What is ad:personam Self Serve DSP
ad:personam Self Serve DSP is a comprehensive programmatic advertising solution designed to empower web agencies, small businesses, and marketers of all levels. Built on the robust Microsoft Invest DSP technology, it offers a user-friendly interface for creating, managing, and optimizing digital advertising campaigns across multiple formats including display, video, audio, and connected TV. What sets ad:personam apart is its accessibility - with no minimum ad spend required and a flexible SaaS pricing model, it makes programmatic advertising attainable for businesses of all sizes and budgets.
Key Features of ad:personam Self Serve DSP
ad:personam Self Serve DSP is an AI-powered, user-friendly programmatic advertising platform built on Microsoft Invest DSP technology. It offers a comprehensive suite of features including multi-format ad uploads, advanced targeting options, AI-driven optimization, and access to premium inventory across display, video, audio, and connected TV channels. The platform stands out for its no minimum spend requirement, making it accessible to businesses of all sizes.
No Minimum Spend Requirement: Allows businesses to start advertising with any budget, providing flexibility and accessibility for small businesses and agencies.
AI-Powered Optimization: Utilizes advanced AI tools like Insights CoPilot and AI Assistant Planner to enhance campaign efficiency and effectiveness through data-driven decision-making.
Multi-Format Ad Support: Supports various ad formats including display, video, audio, and connected TV, enabling diverse advertising strategies across multiple platforms.
Comprehensive Targeting Options: Offers advanced targeting capabilities including cookieless targeting, contextual targeting, and access to a wide Data Marketplace for precise audience reach.
Premium Inventory Access: Provides access to high-quality ad inventory and curated deals through integration with top-tier Supply Inventory Partners.
Use Cases of ad:personam Self Serve DSP
Small Business Marketing: Enables small businesses to leverage programmatic advertising without large budget commitments, allowing them to compete with larger companies in the digital space.
Agency Campaign Management: Offers agencies a comprehensive platform to manage multiple client campaigns efficiently, with advanced features and reporting capabilities.
Connected TV Advertising: Allows advertisers to reach audiences on the big screen through targeted CTV campaigns, tapping into the growing streaming market.
Cookieless Targeting Campaigns: Enables advertisers to run effective campaigns in a privacy-conscious landscape using contextual and other cookieless targeting options.
Pros
No minimum ad spend requirement, making it accessible for businesses of all sizes
AI-powered features for improved campaign optimization and performance
Wide range of ad formats and targeting options for versatile campaign strategies
Built on robust Microsoft Invest DSP technology, ensuring reliability and access to premium inventory
Cons
May have a learning curve for those new to programmatic advertising
Limited information available about specific pricing tiers beyond the starting price
Potential limitations compared to enterprise-level DSP solutions for very large-scale campaigns
How to Use ad:personam Self Serve DSP
Sign up for an account: Create a free account on ad:personam's website to access the Self Serve DSP platform.
Set up your advertiser profile: Enter your company details and advertising goals to configure your account.
Create a campaign: Use the intuitive campaign manager to set up a new advertising campaign, selecting your campaign objectives and target audience.
Choose ad formats: Upload your ad creatives, selecting from options like display banners, video ads, audio ads, or connected TV ads.
Set targeting parameters: Utilize the Data Marketplace to define your target audience using demographics, interests, behaviors and other targeting options.
Set budget and bidding: Allocate your campaign budget and set bidding parameters. No minimum spend is required.
Implement tracking: Set up conversion tracking by creating pixels and implementing them on your website.
Launch campaign: Review all settings and launch your campaign to start serving ads programmatically.
Monitor and optimize: Use the reporting tools and AI insights to monitor campaign performance and make optimizations in real-time.
Scale and refine: Based on results, scale successful campaigns and refine targeting and creative to improve performance over time.
ad:personam Self Serve DSP FAQs
ad:personam is a self-serve demand-side platform (DSP) built on Microsoft Invest DSP technology that allows businesses to create, manage and optimize programmatic advertising campaigns. It offers AI-powered features, multiple ad formats, and access to premium inventory without minimum ad spend requirements.
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Analytics of ad:personam Self Serve DSP Website
ad:personam Self Serve DSP Traffic & Rankings
644
Monthly Visits
#18622116
Global Rank
-
Category Rank
Traffic Trends: Jun 2024-Nov 2024
ad:personam Self Serve DSP User Insights
-
Avg. Visit Duration
1.02
Pages Per Visit
39.87%
User Bounce Rate
Top Regions of ad:personam Self Serve DSP
NZ: 37.31%
BG: 31.38%
EE: 31.31%
Others: 0%
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