ShipLaunch
ShipLaunch is a comprehensive product launch toolkit that generates complete launch materials for indie hackers and developers in under 60 seconds, including directory submissions, social posts, and UTM tracking.
https://shiplaunch.dev/?ref=producthunt
Product Information
Updated:Dec 23, 2025
What is ShipLaunch
ShipLaunch is a specialized platform designed for indie hackers and developers who want to streamline their product launch process. It's a one-time purchase tool that transforms basic product information into a complete launch kit, eliminating the tedious marketing busywork that often takes longer than building the product itself. The platform offers a free tier to try the basic features and a Pro version with full access to all launch tools and templates.
Key Features of ShipLaunch
ShipLaunch is a product launch automation tool that helps indie developers and entrepreneurs streamline their product launch process by generating all necessary marketing materials in under 60 seconds. It creates formatted directory submissions, social media posts, UTM tracking links, and launch calendars using AI-powered templates while keeping user API keys secure through local processing.
Directory Submission Packets: Pre-formatted submissions for 15+ platforms including Product Hunt, BetaList, and AlternativeTo with platform-specific requirements and character limits built-in
Automated UTM Link Generation: Creates tracked links with UTM parameters for all channels and directories, exportable as CSV for analytics tracking
Launch Calendar Planning: Provides a 4-week staggered launch plan with optimal timing for each platform, exportable to ICS format
Local Security Processing: Uses browser-side processing to keep OpenAI API keys private and secure, never storing sensitive data on servers
Use Cases of ShipLaunch
Indie Developer Product Launch: Solo developers can quickly generate all marketing materials for their new app or tool launch without spending days on marketing prep
SaaS Platform Marketing: SaaS companies can efficiently create consistent marketing materials across multiple platforms while tracking performance through UTM links
Digital Product Releases: Digital product creators can plan and execute coordinated launches across multiple directories and social platforms with optimized timing
Pros
Saves significant time (reduces launch prep from days to 60 seconds)
One-time payment model instead of subscription
Platform-specific formatting and rules built into templates
Secure local processing of API keys
Cons
Requires user's own OpenAI API key
Limited to 15 directories in current version
May need manual submission to some platforms
How to Use ShipLaunch
Sign up for ShipLaunch: Go to shiplaunch.dev and create a free account to try the service or purchase the Pro version for $14 (one-time payment)
Enter your OpenAI API key: Provide your own OpenAI API key which will be used locally on your device for content generation (never stored on ShipLaunch servers)
Input your product information: Enter 4 key fields about your product that will be used to generate all the launch materials
Generate launch kit: Click generate to create your complete launch kit in under 60 seconds, which includes formatted directory submissions, social posts, and UTM tracking
Review generated content: Check the AI-generated content for 15+ directories and 5 social channels, all optimized for platform-specific requirements and character limits
Export materials: Download a ZIP file containing all your content, resized logo variants, UTM links CSV, and calendar files
Follow launch calendar: Use the provided 4-week staggered launch plan to time your submissions optimally across different platforms
Submit to platforms: Copy and paste the pre-formatted submissions to each directory and social platform using the generated content
ShipLaunch FAQs
ShipLaunch is a tool that generates product launch kits in 60 seconds, helping indie hackers prepare directory submissions, social posts, and UTM parameters for their product launches.
ShipLaunch Video
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