Croct
Croct is a headless component-based CMS platform that combines content management, personalization, AB testing, and analytics capabilities to help teams optimize digital experiences without complex integrations.
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Product Information
Updated:Jan 9, 2026
What is Croct
Croct is a Personalization Management System that goes beyond traditional headless CMS capabilities. It's designed for developers, marketers, and digital product teams who need granular control over content management while enabling rapid experimentation and seamless integration with modern technology stacks. The platform serves as an end-to-end solution that combines a component-based CMS with built-in optimization tools, allowing teams to manage content, run experiments, and analyze results all in one place.
Key Features of Croct
Croct is a comprehensive personalization platform that combines a headless CMS with built-in A/B testing, content management, and analytics capabilities. It enables product and growth teams to manage content, run experiments, and personalize user experiences in real-time without heavy developer dependency. The platform features AI-powered audience segmentation, component-based architecture, and seamless integration with modern frameworks like Next.js and React.
Component-based Headless CMS: Offers a modular approach with typed attributes, hybrid components, and auto-versioning that ensures consistent design system implementation across products
Built-in A/B Testing & Analytics: Provides Bayesian A/B testing capabilities with real-time analytics dashboards for measuring performance and user behavior without requiring additional tools
AI-Powered Personalization: Enables real-time content personalization based on user behavior, interests, and browsing history with automated audience segmentation
No-Code Content Editor: Features an intuitive interface that allows non-technical teams to manage and update content without developer assistance
Use Cases of Croct
E-commerce Optimization: Personalizing product recommendations and promotional content based on user behavior and geographic location to increase conversion rates
Marketing Website Enhancement: Creating targeted messaging and content variations for different audience segments to improve engagement and lead generation
Product Experience Optimization: Running experiments and personalizing user interfaces to enhance user experience and drive feature adoption
Pros
Quick implementation with minimal developer dependency
Comprehensive all-in-one solution combining CMS, testing, and personalization
High performance with sub-90ms response times at P95
Cons
Initial setup requires some developer time
Limited mobile app features
May require learning curve for complex personalizations
How to Use Croct
Install and integrate SDK: Choose and install the appropriate SDK for your tech stack (Next.js, React etc). The SDKs are designed for easy integration with minimal code changes required.
Select target audience: Use Croct's Contextual Query Language (CQL) to define your target audience using simple business rules like 'user is returning' or location-based criteria.
Create content slots: Define the parts of your website you want to personalize by creating slots - these can be components like navbars, cards, CTAs, pricing sections etc.
Define content variations: Using the content editor interface, create different content variants for your target audiences. No developer support needed for content updates.
Set up A/B testing: Configure A/B tests to compare different content variations and validate which performs better with your audience segments.
Monitor analytics: Track performance using the built-in analytics dashboard to measure impact on key metrics like conversion rates and user engagement.
Optimize and iterate: Based on analytics insights, continuously refine your personalization strategy by adjusting audience segments and content variations.
Croct FAQs
Croct is a headless CMS and personalization platform that combines content management with optimization tools. It allows users to create personalized website experiences, run AB tests, and manage content without developer dependency.
Croct Video
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