Tangent AI Features
Tangent AI is an AI-powered platform for beauty brands that provides personalized quizzes, product recommendations, and marketing campaigns to engage shoppers and drive sales.
View MoreKey Features of Tangent AI
Tangent AI is an AI-powered platform for beauty brands that offers personalized quizzes, product recommendations, and marketing campaigns. It uses selfie analysis and customer preferences to collect zero-party data, enhance the shopping experience, and drive sales through tailored recommendations and engagement.
AI-Powered Selfie Quiz: Analyzes customer selfies to detect skin/hair attributes and collect personalized data points
Interactive Quiz Builder: Allows brands to create customized quizzes to gather customer preferences and data
Personalized Recommendations: Provides tailored product suggestions based on customer data and preferences
Zero-Party Data Collection: Gathers valuable first-hand customer information for improved targeting and personalization
Automated Marketing Campaigns: Enables personalized email marketing and retargeting based on collected customer data
Use Cases of Tangent AI
Skincare Routine Personalization: Analyze customer skin type and concerns to recommend tailored skincare routines and products
Hair Care Product Matching: Match customers with ideal hair care products based on hair type, texture, and styling preferences
Makeup Shade Finder: Help customers find their perfect foundation or cosmetic shades through selfie analysis
Customer Onboarding and Segmentation: Efficiently onboard new customers and segment them for targeted marketing efforts
Pros
Increases average order value and conversion rates
Collects valuable zero-party data for personalization
Seamlessly integrates with Shopify and other e-commerce platforms
Provides engaging and interactive customer experiences
Cons
May require initial setup and customization effort
Effectiveness depends on the quality and quantity of data collected
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