MailerLite
MailerLite is an intuitive email marketing platform offering tools like email campaigns, automation, landing pages, and website building to help businesses grow their audience and drive revenue.
https://www.mailerlite.com/
Product Information
Updated:Dec 10, 2024
MailerLite Monthly Traffic Trends
MailerLite experienced a 8.3% decline in traffic, with 476K fewer visits in the month. Despite the Black Friday sale offering 33% off annual plans, which started on November 21, 2024, and the promotion of exclusive discounts, the decline suggests that these efforts did not significantly boost traffic. The lack of major product updates or new features might have contributed to the drop.
What is MailerLite
MailerLite is a comprehensive digital marketing solution designed for businesses of all sizes. Founded in 2010, it has evolved from a simple email marketing tool to an all-in-one platform that includes features for email marketing, automation, website building, landing pages, and e-commerce integration. With a focus on simplicity and user-friendliness, MailerLite aims to make advanced marketing tools accessible to users of all skill levels, backed by 24/7 award-winning customer support.
Key Features of MailerLite
MailerLite is an advanced email marketing platform offering tools for creating newsletters, automations, landing pages, websites, and more. It provides an intuitive drag-and-drop email editor, customizable templates, automation workflows, subscriber management, e-commerce integrations, and analytics. With features like paid newsletter subscriptions, digital product sales, and a website builder, MailerLite aims to help businesses grow their audience and drive revenue through comprehensive digital marketing tools.
Drag-and-drop email editor: An intuitive editor with AI-powered features for easily creating engaging, dynamic emails
Advanced automation: Multi-trigger automation workflows for sending perfectly-timed and targeted emails automatically
Website and landing page builder: Tools to create stunning websites, landing pages, and pop-ups to grow your audience
E-commerce integrations: Connect with platforms like Shopify and WooCommerce to boost sales through email marketing
Paid newsletter subscriptions: Easily set up recurring payments to offer paid subscriptions for premium content
Use Cases of MailerLite
Small business marketing: Create professional email campaigns and grow an audience with limited marketing resources
Content creator monetization: Sell digital products and offer paid newsletter subscriptions to monetize an audience
E-commerce sales growth: Use automation and integrations to send targeted product recommendations and recover abandoned carts
Event promotion: Build landing pages and email campaigns to promote and sell tickets for workshops or conferences
Pros
User-friendly interface with intuitive drag-and-drop editors
Comprehensive feature set including website building and e-commerce tools
Affordable pricing with a robust free plan for up to 1,000 subscribers
Cons
Limited advanced features compared to some enterprise-level competitors
No built-in CRM functionality
Mobile app only available for iOS, not Android
How to Use MailerLite
Sign up for an account: Go to the MailerLite website and click the 'Sign up free' button. Enter your company name, email address, and create a password to set up your account.
Import or add subscribers: Navigate to the Subscribers page and click 'Add subscribers'. You can import an existing list or manually add new subscribers.
Create an email campaign: Go to the Campaigns section and click 'Create campaign'. Choose a template or start from scratch using the drag & drop editor to design your email.
Set up automation workflows: In the Automation section, create workflows to send targeted emails automatically based on subscriber actions or time triggers.
Build landing pages and forms: Use the Sites section to create landing pages and signup forms to collect new subscribers.
Connect integrations: Go to the Integrations section to connect MailerLite with other tools like your e-commerce platform or CRM.
Monitor campaign performance: After sending campaigns, view analytics and reports to track opens, clicks, and other metrics to optimize future campaigns.
MailerLite FAQs
MailerLite offers 4 plans: Free (up to 1000 subscribers), Growing Business (starts at $10/month), Advanced (starts at $20/month), and Enterprise (custom pricing for 100K+ subscribers).
Official Posts
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Analytics of MailerLite Website
MailerLite Traffic & Rankings
4.8M
Monthly Visits
#10919
Global Rank
#225
Category Rank
Traffic Trends: May 2024-Nov 2024
MailerLite User Insights
00:06:13
Avg. Visit Duration
5.93
Pages Per Visit
37%
User Bounce Rate
Top Regions of MailerLite
US: 25.35%
PL: 9.53%
GB: 6.65%
ES: 5.48%
CA: 4.44%
Others: 48.55%
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