ZEPIC
ZEPIC is an AI-infused unified customer engagement platform that integrates data and channels to enable hyper-personalized marketing automation and customer experiences across email, WhatsApp and other channels.
https://www.zepic.com?ref=aipure
Product Information
Updated:Dec 16, 2024
What is ZEPIC
ZEPIC is a comprehensive SaaS platform launched in April 2024 that helps businesses consolidate customer data and streamline marketing operations. At its core, ZEPIC combines a Customer Data Platform (CDP) with AI-powered marketing automation capabilities through its Zenie AI engine. The platform is designed to unify fragmented customer data from over 50 different tools and systems into a single source of truth, enabling businesses to create detailed 360-degree customer profiles and deliver personalized engagement at scale.
Key Features of ZEPIC
ZEPIC is an AI-infused unified customer engagement platform that combines a Customer Data Platform (CDP) with marketing automation capabilities. It helps businesses consolidate customer data from 50+ tools, create 360-degree customer views, and execute personalized multi-channel marketing campaigns through email and WhatsApp. The platform features Zenie AI for automated campaign creation, advanced audience segmentation, real-time analytics, and a Team Inbox for managing customer interactions.
Built-in Customer Data Platform (CDP): Unifies and centralizes customer data from over 50 different tools to create comprehensive customer profiles and enable real-time tracking
Zenie AI Engine: AI-powered assistant that helps automate marketing tasks from data management to campaign creation, including content generation and campaign optimization
Omnichannel Campaign Management: Enables creation and execution of personalized campaigns across multiple channels including Email and WhatsApp, with automated workflows throughout the customer lifecycle
Team Inbox: Centralizes customer interactions from multiple channels, allowing teams to collaborate and manage customer queries efficiently while personalizing responses with AI assistance
Use Cases of ZEPIC
Tourism Industry Marketing: Tourism organizations like Tourism Fiji use ZEPIC to deliver personalized experiences to visitors and streamline marketing processes through integrated customer data
Sports Organization Engagement: Sports organizations like Hockey Australia utilize ZEPIC for understanding audience behavior and enhancing fan engagement through targeted campaigns
E-commerce Customer Experience: Online retailers use ZEPIC to create personalized shopping experiences, automate marketing campaigns, and manage customer service through WhatsApp
Pros
No technical skills required with self-serve platform
Comprehensive integration with 50+ tools
AI-powered automation reduces manual work
Cons
Relatively new platform in the market
Limited channel options compared to some competitors
How to Use ZEPIC
Sign up for free trial: Start with a 14-day free trial by visiting ZEPIC's website and creating an account - no credit card required. The platform can be set up within minutes.
Connect your data sources: Use ZEPIC's built-in CDP to integrate data from 50+ tools including CRMs, ecommerce platforms, and other business tools to create a unified customer view. The platform offers out-of-the-box connectors for easy integration.
Build customer segments: Use the segmentation tools to create micro-segments based on demographic and behavioral data. Apply advanced filters and leverage real-time data refresh to define your target audiences.
Create marketing campaigns: Use the no-code drag-and-drop editor to build customer journeys and automated campaigns. You can create campaigns across multiple channels including Email and WhatsApp.
Leverage Zenie AI: Utilize ZEPIC's AI engine Zenie to generate campaign copy, visuals, and get campaign optimization suggestions. Zenie helps automate data management and campaign delivery.
Manage customer interactions: Use the Team Inbox feature to manage WhatsApp replies and customer queries. Personalize responses with Zenie AI and focus on high-intent leads.
Track performance: Monitor campaign performance through real-time dashboards showing key metrics from engagement to conversions. Use flow reports to analyze automated journeys and optimize campaigns.
ZEPIC FAQs
ZEPIC is an AI-infused customer engagement and marketing automation platform that unifies data and helps businesses run cross-channel personalized campaigns without requiring technical skills.
Analytics of ZEPIC Website
ZEPIC Traffic & Rankings
8K
Monthly Visits
#2782971
Global Rank
-
Category Rank
Traffic Trends: Sep 2024-Nov 2024
ZEPIC User Insights
00:02:34
Avg. Visit Duration
2.22
Pages Per Visit
39.52%
User Bounce Rate
Top Regions of ZEPIC
IN: 79.94%
FR: 8.89%
AU: 6.39%
VN: 3.39%
US: 0.81%
Others: 0.58%
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