Planable Introduction

Planable is a social media collaboration platform that allows teams to create, plan, review, approve, and schedule content across multiple platforms.
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What is Planable

Planable is a comprehensive content planning and collaboration tool designed for marketing teams, agencies, and brands. It serves as a centralized hub for social media management, content creation, and team collaboration. Planable supports multiple social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, Pinterest, and Google My Business. The platform aims to streamline the content creation and approval process, making it easier for teams to work together efficiently on their marketing campaigns.

How does Planable work?

Planable operates through a visual interface that mimics the look of actual social media platforms, allowing users to see exactly how their content will appear when published. Users can create posts, add media, and collaborate with team members all within the platform. The tool offers multiple views including feed, calendar, grid, and list views to accommodate different workflow preferences. Planable's approval system allows for easy feedback and sign-off from stakeholders, with comments displayed in context. Once content is approved, it can be scheduled for publication directly from the platform. Planable also offers analytics features to help teams measure and report on their content performance.

Benefits of Planable

Using Planable offers several key benefits for marketing teams. It significantly reduces the time spent on content approval processes, with some users reporting approval times dropping from hours to minutes. The platform's intuitive interface makes it easy for both technical and non-technical team members to use, improving overall collaboration. By centralizing all content planning and approval in one place, Planable helps eliminate the need for multiple tools and spreadsheets, leading to more organized and efficient workflows. The visual nature of the platform also reduces misunderstandings about how content will appear, leading to fewer revisions and faster publication times. Overall, Planable helps teams save time, improve collaboration, and scale their content production more effectively.

Planable Monthly Traffic Trends

Planable achieved 660K visits with a 1.2% growth in November. The introduction of AI-powered content generation and rewriting and Universal Content planning features, along with Google My Business integration, likely contributed to this slight increase in traffic.

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