Pathex Howto

Pathex is a precision offline target marketing and analytics platform that provides real-time insights and personalized ad delivery to live audiences.
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How to Use Pathex

Sign up for a Pathex account: Visit the Pathex website at pathex.io and create an account to access the platform.
Set up audience data collection: Install Pathex's computer vision sensors and AI models at your physical location to begin capturing live audience data.
Define target audience segments: Use the Pathex dashboard to create audience segments based on demographics, behaviors, and preferences.
Create personalized ad content: Develop targeted ad content for each audience segment you want to reach.
Configure ad delivery settings: Set up rules for when and how ads should be delivered to each audience segment.
Launch your campaign: Activate your campaign to begin delivering targeted ads to live audiences.
Monitor performance analytics: Use Pathex's analytics dashboard to track ad performance, impressions, and other key metrics in real-time.
Optimize your strategy: Based on the performance data, refine your audience segments, ad content, and delivery settings to improve results.
Integrate with other channels: Connect Pathex with your digital marketing platforms to create a seamless omnichannel experience.

Pathex FAQs

Pathex is a precision offline target marketing and analytics platform that provides real-time insights for businesses. It uses computer vision sensors and AI models to capture data on live audiences and deliver personalized ad content.

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