Branded Introduction
WebsiteAI Advertising Assistant
Branded is a market research company that uses AI and advanced sampling techniques to provide high-quality consumer insights and data.
View MoreWhat is Branded
Branded Research is a market research company that specializes in providing consumer insights through innovative research methods. Recently acquired by Dynata, Branded uses artificial intelligence and unique audience sampling to capture attitudes, emotions, and behaviors of consumers across over 100 different segments. Their platform allows companies to access custom audiences and conduct qualitative and quantitative research to inform product development, marketing strategies, and business decisions.
How does Branded work?
Branded works by recruiting research participants from diverse consumer segments to create a proprietary audience pool. Companies can then access this audience through Branded's API or custom research solutions to conduct surveys, webcam studies, and other research methods. Branded uses AI technology to verify participant responses and remove low-quality data, ensuring 95%+ accuracy. Their advanced algorithms match qualified participants to studies quickly and efficiently. Researchers can use Branded's tools or integrate with third-party platforms to program and run their studies, accessing niche target audiences enriched with profiling data on opinions, emotions, and aspirations.
Benefits of Branded
Using Branded provides several key benefits for companies seeking consumer insights. Their AI-verified data quality gives businesses confidence in making critical decisions. The diverse, pre-profiled audience allows access to niche consumer segments for targeted research. Automated API access enables real-time connections to custom audiences. Branded's approach captures emotions and motivations for more comprehensive insights beyond just behavioral data. Their flexible platform supports various research methodologies to fit different needs. Overall, Branded offers an efficient way to gather authentic, high-quality consumer data to drive innovation and inform business strategy.
Related Articles
Latest AI Tools Similar to Branded
Bidinfluence
Bidinfluence is a cutting-edge supply-side platform (SSP) specializing in dynamic monetization through high-quality programmatic video advertising for publishers.
Omnitrain
Omnitrain is an AI-powered platform that creates high-converting social media ads in minutes without requiring design skills.
Ads Copilot
Ads Copilot is an AI-powered Chrome extension that assists marketers in planning, implementing, and optimizing ad campaigns across multiple platforms through real-time insights, report analysis, and image reading capabilities.
Fyx.ai
Fyx.ai is an AI-powered platform that enables advertisers to create virtual audiences, simulate ad campaigns, and optimize performance before real-world launch.
Popular AI Tools Like Branded
Adobe
Adobe is a leading software company that provides creative, marketing, and document management solutions through innovative applications and services.
Leonardo.ai
Leonardo.ai is a powerful AI image generator platform that enables users to create high-quality art, images, and videos through innovative tools like text-to-image generation, AI canvas editing, and 3D texture generation.
InVideo
InVideo is an AI-powered video creation platform that allows users to easily turn ideas into professional-quality videos using text prompts, templates, and automated editing tools.
123RF
123RF is a platform providing royalty-free stock images, photos, vectors, and videos for various design needs.
View More