folk
folk is a CRM designed to build genuine client connections, offering a simple and easy-to-use interface with powerful features for agencies and firms.
https://www.folk.app/
Product Information
Updated:Jun 9, 2025
folk Monthly Traffic Trends
Folk achieved a 5.2% increase in visits to 240K in May 2025. The introduction of Magic Fields, a new custom field type allowing AI-generated personalized emails and data sanitization, likely contributed to this growth. Additionally, its spreadsheet-like interface and ease of setup may have attracted more users.
What is folk
folk is a CRM platform that helps businesses build strong relationships with their clients. It provides a user-friendly interface and integrates seamlessly with various tools, making it an ideal choice for agencies and firms. With folk, users can manage their contacts, track deals, and automate workflows efficiently. The platform is trusted by over 2000 award-winning agencies and firms, and it offers a range of features to streamline sales, partnerships, and other business processes.
Key Features of folk
folk offers a range of features to help businesses manage their client relationships efficiently.
1-Click Enrichment: Find emails and contact details in just one click.
Messaging and Sequences: Personalize and send outreach emails, and increase response rates with automated follow-ups.
Pipeline Management: Define custom stages, track deals, and focus on the best leads.
Custom Objects: Create objects to track opportunities, products, or whatever matters to you.
AI-Generated Variables: Add custom content to contacts with AI's help and use them to personalize outreach faster.
Social Signals: Use social media listening to reach out at the right time.
Team Collaboration: Sell as a team with shared groups, history of interactions, notes, and taggable reminders.
Integrations: Sync folk with all of your favorite tools using Zapier and Make, and automate your workflows.
Use Cases of folk
Founder-Led Sales: Use folk to manage sales and build relationships with clients as a founder.
Partnerships: Use folk to track and manage partnerships and collaborations.
Agencies: Use folk to manage client relationships and streamline workflows in agencies.
Pros
Easy to use and integrate
Powerful features for managing client relationships
AI-generated variables for personalized outreach
Customizable pipeline views
Integrates with popular tools like Gmail and LinkedIn
Cons
Limited integration functionality with Zapier
No Dev API accessible at the moment
Not suitable for large teams or complex integrations
How to Use folk
Sign up for a folk account: Create an account on the folk website to get started.
Connect your email account: Connect your Gmail, LinkedIn, or Outlook account to import your contacts and start managing your relationships.
Set up your pipeline: Define custom stages and track deals to focus on the best leads.
Use AI-generated variables: Add custom content to contacts with AI's help and use them to personalize outreach faster.
folk FAQs
folk is a CRM designed to build genuine client connections, offering a simple and easy-to-use interface with powerful features for agencies and firms.
Official Posts
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Analytics of folk Website
folk Traffic & Rankings
240.1K
Monthly Visits
#118518
Global Rank
#2624
Category Rank
Traffic Trends: Jun 2024-May 2025
folk User Insights
00:03:11
Avg. Visit Duration
6.62
Pages Per Visit
42.1%
User Bounce Rate
Top Regions of folk
US: 15.19%
DE: 13.44%
FR: 12.37%
GB: 8.78%
IN: 6.92%
Others: 43.3%
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