Amazon Project Amelia Howto
Project Amelia is Amazon's new generative AI-powered personal assistant that helps third-party sellers manage their businesses by providing real-time insights, answering questions, and offering personalized recommendations through natural conversation.
View MoreHow to Use Amazon Project Amelia
Access Project Amelia: Log into your Seller Central account. Project Amelia is accessible from any page within Seller Central (Note: Currently only available to select U.S. sellers in beta)
Ask Knowledge-Based Questions: Simply type your question to get relevant information and guidance. For example: 'What are the top things I need to do to prepare for the holiday season?'
Check Business Metrics: Ask questions like 'How is my business doing?' to get instant access to sales data, units sold, website traffic, and year-over-year comparisons
Drill Down into Specific Products: Ask follow-up questions about specific products like 'What about my cotton t-shirts?' to get detailed performance metrics for individual items
Get Help with Issues: Describe any problems you're experiencing (e.g. inventory discrepancies) and Project Amelia will provide guidance or connect you with support
Review Personalized Recommendations: Project Amelia learns about your unique business over time to provide increasingly tailored insights and advice specific to your needs
Amazon Project Amelia FAQs
Project Amelia is a generative AI-powered personal assistant for Amazon sellers, built using Amazon Bedrock. It provides sellers with an all-in-one selling expert that offers personalized recommendations, insights, and information to help manage and grow their businesses on Amazon.
Amazon Project Amelia Monthly Traffic Trends
Amazon Project Amelia experienced a 3.9% decline in traffic, with 3.2M visits, a decrease of 131K visits. The lack of direct product updates and the ongoing focus on other retail events such as the Great Summer Sale and Prime Day may have contributed to this slight decline.
View history traffic
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