Zopto
Zopto is an AI-powered omni-channel lead generation and social selling platform that automates outreach on LinkedIn, email, and other channels to drive sales for B2B companies.
https://zopto.com/
Product Information
Updated:Dec 9, 2024
Zopto Monthly Traffic Trends
Zopto experienced a -0.7% decline in traffic, with a decrease of 321 visits. Without any specific updates or market activities, this slight decline likely reflects normal market fluctuations.
What is Zopto
Zopto is a cloud-based software company founded in 2018 that provides an automated lead generation and social selling platform for B2B businesses. It leverages artificial intelligence and automation to help companies find and engage potential customers across multiple channels, with a focus on LinkedIn outreach. Zopto offers tools for automating LinkedIn activities like sending connection requests, messages, and InMails, as well as email outreach capabilities. The platform is designed to save time on manual prospecting tasks and accelerate the sales process.
Key Features of Zopto
Zopto is an AI-powered omni-channel lead generation and sales outreach platform designed for B2B businesses. It offers automated LinkedIn outreach, email campaigns, AI-driven content creation, real-time reporting, and CRM integrations. The platform leverages cutting-edge AI technology to streamline lead generation, automate personalized messaging, and enhance overall sales productivity.
Omni-channel Campaigns: Combine LinkedIn and email outreach with up to 5000 email contacts per month included, allowing for a multi-channel strategy to maximize lead generation efforts.
AI-Powered Automation: Utilize AI for campaign creation, response generation, sentiment analysis, and LinkedIn post scheduling to save time and improve outreach effectiveness.
Advanced LinkedIn Automation: Automate profile views, follows, endorsements, and post engagements on LinkedIn to increase visibility and engagement with potential leads.
Real-Time Reporting: Access comprehensive, real-time reporting across channels and campaigns to evaluate performance, track outcomes, and optimize results.
CRM and API Integrations: Seamlessly integrate with popular CRMs like Hubspot and Salesforce, and leverage API access for custom integrations and workflow automation.
Use Cases of Zopto
B2B Sales Prospecting: Sales teams can use Zopto to automate outreach to potential clients on LinkedIn and via email, significantly expanding their reach and lead generation capabilities.
Marketing Campaign Management: Marketers can leverage Zopto's AI-powered content creation and multi-channel campaign features to run targeted marketing campaigns and nurture leads.
Recruitment and Talent Acquisition: HR professionals can utilize Zopto's LinkedIn automation features to connect with potential candidates, share job postings, and build a talent pipeline.
Agency Lead Generation: Marketing and sales agencies can use Zopto's white-label and multi-user management features to offer lead generation services to their clients.
Pros
Comprehensive AI-powered features for automated lead generation
Multi-channel approach combining LinkedIn and email outreach
Robust reporting and analytics for performance tracking
Integrations with popular CRMs and APIs for seamless workflow
Cons
Requires a paid LinkedIn account (Sales Navigator recommended) for full functionality
Learning curve may be steep for users new to automated outreach tools
Pricing may be higher compared to some competitors, especially for agency/enterprise plans
How to Use Zopto
Sign up for a Zopto account: Go to the Zopto website and sign up for an account that fits your needs (Basic, Pro, or Agency/Enterprise). You'll need to have a LinkedIn Sales Navigator or Premium account before connecting to Zopto.
Complete onboarding: Schedule an onboarding call with Zopto to learn best practices and strategies for using the platform effectively.
Connect your LinkedIn account: Link your LinkedIn account to Zopto to enable automation features.
Set up your campaign: Use Zopto's platform to create a targeted campaign. Define your ideal customer profile, set up search criteria, and create personalized message templates.
Configure campaign settings: Set daily limits for connection requests, InMails, and other actions. Start with lower limits (e.g. 25 profiles per day) and gradually increase as LinkedIn gets used to the activity.
Enable multi-channel outreach: Set up both LinkedIn and email sequences for your campaign to maximize your chances of success.
Launch your campaign: Start your campaign and let Zopto automate your outreach efforts.
Monitor and optimize: Use Zopto's real-time reporting to track campaign performance, analyze results, and make adjustments as needed.
Engage with responses: As leads start responding, engage with them personally to nurture relationships and move them through your sales pipeline.
Utilize additional features: Take advantage of Zopto's other features like AI-powered campaign creation, LinkedIn post scheduling, and integrations with CRM systems to further enhance your lead generation efforts.
Zopto FAQs
Zopto is a cloud-based lead generation and social selling platform that automates LinkedIn outreach campaigns. It helps businesses find and connect with potential customers on LinkedIn using AI-powered features.
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Analytics of Zopto Website
Zopto Traffic & Rankings
48.9K
Monthly Visits
#622057
Global Rank
#7317
Category Rank
Traffic Trends: Jun 2024-Nov 2024
Zopto User Insights
00:03:57
Avg. Visit Duration
3.02
Pages Per Visit
37.38%
User Bounce Rate
Top Regions of Zopto
US: 23.14%
HU: 18.74%
VN: 7.35%
GB: 6.95%
ES: 5.25%
Others: 38.58%
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