Playstrict Features
Playstrict is a gaming growth platform that helps mobile game developers market, promote, and scale their games through analytics, soft launch campaigns, and user acquisition tools.
View MoreKey Features of Playstrict
Playstrict is a gaming growth platform that helps mobile game developers market, promote, and scale their games. It offers features like game readiness checks, soft launch campaigns, user acquisition tools, data analytics, and a self-publishing marketplace. The platform aims to provide indie developers and large studios with comprehensive marketing support and player acquisition strategies.
Game Checker: Tests game readiness and provides feedback and recommendations to optimize before launch.
Campaign Manager: Allows setting up and managing different types of user acquisition campaigns like Pre-Save, Soft Launch, and Boost Game.
Marketing & Live Ops: Provides marketing strategy recommendations and a dedicated Live Ops calendar for game promotion.
Self-Publishing Marketplace: Offers a free distribution channel for developers to publish and promote their games.
Data Analytics: Provides insights and analytics to guide marketing decisions and game optimization.
Use Cases of Playstrict
Indie Game Launch: Small indie developers can use Playstrict to test their game's market potential and run cost-effective soft launch campaigns.
Large Studio Scaling: Established game studios can leverage Playstrict's tools to scale up user acquisition for their existing games.
Game Optimization: Developers can use the Game Checker and analytics to identify areas for improvement in their games before full launch.
Cross-Market Expansion: Studios looking to expand to new geographic markets can use Playstrict's targeted campaigns to test and grow in specific countries.
Pros
Comprehensive set of tools for game marketing and promotion
Free to use during early access phase
Supports both indie developers and large studios
Cons
Primarily focused on mobile games, may have limited utility for other platforms
Media budget for campaigns is an additional cost
Effectiveness may vary depending on the game and target market
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