Openmart Introduction
Openmart is an AI-powered B2B sales tool that helps startups quickly find and qualify targeted leads for small and medium-sized businesses.
View MoreWhat is Openmart
Openmart is an innovative AI alternative to traditional lead generation platforms like ZoomInfo. Founded in 2023 by Richard He and Kathryn Wu, Openmart aims to revolutionize how startups and sales teams discover and connect with small and medium-sized business (SMB) leads. The platform leverages artificial intelligence to analyze millions of unstructured data points from websites, reviews, social media, and more to provide highly targeted and qualified leads within seconds. Backed by Y Combinator and other prominent investors, Openmart is designed to streamline the sales prospecting process for companies selling to local businesses, retailers, clinics, and other SMB segments.
How does Openmart work?
Openmart functions as a specialized search engine for B2B sales, allowing users to input specific criteria such as industry, location, annual revenue, and other qualifying factors. The AI then scans its vast database of business information, applying intelligent filters to match the user's requirements. Within seconds, it generates a curated list of potential leads, complete with decision-maker contacts, verified emails, and enriched data points. The platform also offers features like AI-driven compatibility scoring, competitor store locator scraping, and seamless CRM integration. Users can further refine their searches using natural language queries, similar to interacting with Google Maps or Yelp, but optimized for sales prospecting.
Benefits of Openmart
Openmart offers significant time and cost savings for sales teams by automating the lead research process. Users report saving up to $20,000 per sales representative annually in manual research time. The platform's AI-driven approach ensures higher quality leads that are more likely to convert, improving overall sales efficiency. With its extensive database covering various industries from home services to niche retail, Openmart helps businesses discover new market opportunities they might have otherwise missed. The tool's user-friendly interface and quick results enable sales professionals to focus more on relationship-building and closing deals rather than time-consuming prospecting activities. Additionally, Openmart's affordability makes it an attractive option for startups and small teams looking for a powerful alternative to more expensive enterprise solutions.
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