Intentsify Introduction

Intentsify is an AI-driven intent data and activation platform that provides B2B organizations with precision buyer intelligence and tools to accelerate pipeline and revenue growth.
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What is Intentsify

Intentsify is a leading provider of B2B intent data and AI-powered activation solutions. The company offers an Intelligence Activation Platform that synthesizes multiple data sources to provide comprehensive insights into buyers' online research activities and purchasing intent. Intentsify's proprietary technology uses advanced natural language processing and AI to generate precise intent signals tailored to each customer's unique business offerings and use cases. Founded in 2018, Intentsify has experienced rapid growth and serves hundreds of B2B customers looking to improve their marketing and sales effectiveness.

How does Intentsify work?

Intentsify's platform works by collecting and analyzing vast amounts of intent data signals from over 460,000 B2B content sites, generating 1.1 trillion intent signals per month. The system uses AI and natural language processing to calibrate intent-scoring models specific to each customer's business, ensuring highly relevant and accurate insights. The platform then synthesizes this data to identify in-market accounts, pinpoint where they are in the buying process, and surface the topics they care about most. Intentsify also offers intent activation programs like content syndication and digital advertising that allow customers to engage identified accounts through personalized, multi-channel experiences. The Intelligence Activation Platform provides intuitive reporting and analytics to give users full visibility into how target accounts are engaging with their brand.

Benefits of Intentsify

By using Intentsify, B2B organizations can significantly improve their marketing and sales effectiveness. The platform enables more precise targeting of in-market accounts, leading to higher conversion rates and increased pipeline. Customers report seeing up to 10x pipeline-to-spend ratios. The AI-driven approach allows for scale and automation in delivering personalized experiences across the buyer's journey. Intentsify also helps companies cut through the noise of irrelevant content and sales outreach, improving the overall buyer experience. The comprehensive intent data and activation tools empower marketing, sales, and customer success teams to align their efforts and execute more effective go-to-market strategies, ultimately accelerating revenue growth.

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